Harbor Hotel
Provincetown, MA
Pushing shoulder and peak season bookings during the off-season.
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Strategy
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Opportunity
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Results
Increase in
Off-Season Bookings
Increase in Off-Season Bookings YOY 2016–2017:
+51%
Increase in
Ecommerce
Increase in Ecommerce Conversion Rate YOY 2016–2017:
+57%
Attributed Revenue
Generated
Attributed Revenue Generated November 2016 – April 2017:
+$158K